Yes to People. Yes to Housing.

We are a group of Santa Rosa neighbors who advocate for more housing

We are Santa Rosa residents. We’re a mix of long-time residents and newcomers, renters and homeowners, business owners and employees, families and individuals, citizens and immigrants, commuters, bus riders, cyclists and pedestrians.

Our Mission

To build Santa Rosa into an affordable, low-carbon, and vibrant city for all.

• Build. Thriving cities are dynamic; they foster the growth of housing and services necessary to meet the current and future needs of different households including students, seniors, single adults, families, and more.
  
  
• Affordable. Building adequate housing helps keep housing costs naturally affordable for most individuals and households without public subsidy—allowing limited public resources to focus on providing quality housing for very-low income households the market cannot reach.
  
  
• Low-carbon. Low-carbon cities embrace density so that residents can enjoy a high quality of life while using less energy, less water, driving fewer miles, emitting fewer greenhouse gasses, and preserving open space from sprawl.
  
  
• Vibrant. More housing means more entrepreneurs, artists, businesses, educators, and workers needed to make Santa Rosa a fun and exciting place to spend time and money, attract visitors, and build families.
  
  
• For all. A housing-abundant city is an affordable city, helping ensure families and communities of all shapes, colors, and sizes are able to thrive for the long haul.